AUTUMN WINTER | 2018
Then and Now
The Barbour story began in 1894 in the Market Place in South Shields. Today the 5th generation family owned business remains in the North East, with Barbour's headquarters located in Simonside, South Shields. Although it sources products from around the globe, Barbour's classic wax jackets are still manufactured by hand in the factory in Simonside and each year over 100,000 jackets are processed via the central, subsidiary and local customer service operations.
In 2004, Barbour began to work with Lord James Percy, in the design and marketing of its flagship shooting clothing range - the Northumberland range. Technically advanced and highly acclaimed in 2005, the Northumberland Range won the Shooting Industry Award for best clothing product, and more recently, the Linhope 3-in-1 won the Shooting Industry Award for best clothing product, 2008. More recently he was involved, alongside Vice Chairman Helen Barbour, in designing the new Barbour Sporting collection launched for Autumn Winter 2011.
Barbour now has 10 of its own retail shops in the UK, and a presence in over 40 countries worldwide including the United States, Germany, Holland, Austria, France, Italy, Spain, Argentina, New Zealand and Japan.
There are now over 5,000 products across the two seasons, and the collections now cater for Men, Ladies and Children. Broadening out from its countrywear roots, today the heritage and lifestyle clothing brand produces clothing that is designed for a full lifestyle wardrobe. As well as jackets and coats, the Barbour wardrobe includes trousers, shirts, socks, knitwear and a range of accessories.
Nevertheless, in whichever area the company now operates, it remains true to its core values as a family business which espouses the unique values of the British Countryside and brings the qualities of wit, grit and glamour to its beautifully functional clothing.
The founder John Barbour opens J Barbour & Sons in 5 Market Place, South Shields
John Barbour dies on 7th July 1918 and is succeeded by Jack Barbour.
Duncan Barbour, himself a keen motorcyclist introduced a motorcycling range which quickly took off and Barbour suits were worn by virtually every British International team from 1936 to 1977 when Barbour pulled out of the motorcycle clothing market.
97% of all competitors who took part in the Scottish 6 Day Event rode in Barbour International Oiled Cotton suits.
Barbour moved to the Simonside Trading Estate on the outskirts of South Shields and built a manufacturing plant. After 63 years of being a retailer, Barbour became manufacturers and marketers.
Duncan Barbour died age 48 and Malcolm Barbour again took over the business with Nancy and her son John Barbour age 19.
1 April Barbour received the first Royal warrant from HRH the Duke of Edinburgh.
The Barbour Trust was set up to support local and national projects and community issues. Margaret Barbour donated 20% of her shares in the company to The Barbour Trust.
In June 1991 Margaret Barbour was honoured with the award of Commander of the Order of the British Empire for services to industry.
Margaret Barbour was appointed a Dame Commander of the Order of the British Empire in the New Year’s Honour’s List.
Barbour won the Best Shooting Clothing Product at the IPC Shooting Awards for the Northumberland range designed by Lord James Percy.
Barbour won a special commendation at the Sunday Times PricewaterhouseCoopers Profit Track 100 Awards.
Barbour won Best Shooting Clothing Product at the IPC Shooting Industry Awards for the Linhope Endurance 3 in 1 jacket designed by Lord James Percy.
Barbour launches its first collaboration with British luxury vehicle manufacturer Land Rover. The clothing and accessories collection launched in AW14 for both men and women.
Barbour presents the brand at London Fashion Week Men’s for the first time at the Swiss Church in Covent Garden, highlighting key pieces from the AW15 range.
Barbour signs Scottish actor, Sam Heughan, as its first global brand ambassador. Sam’s love of the outdoors and link to founder John Barbour made him the perfect fit.
Barbour launches the Barbour Way of Life brand campaign, this was quickly embraced by consumers on social media, sharing their own #BarbourWayOfLife
Barbour launches Barbour Beacon in the UK, taking the brand's rich heritage and giving it a contemporary twist
In 2019, Barbour celebrates its 125th anniversary, a significant milestone in the company's history. As the custodians of the brand, for 125 years the Barbour family has skilfully combined innovation, progress and growth with authenticity and heritage, always ensuring that the brand remains true to its roots and founding principles of quality, durability, attention to detail and fitness for purpose.