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Cookie Policy

Detailing the use of cookies on Barbour.com

Types of Strictly Necessary cookies: 

Cookie

Duration

Category

Purpose
dwanonymous_*

180 days 

 Required Random ID used to identify an unregistered shopper or a shopper who has not yet logged in independent of the session. For example, this is used to track basket and order activity and for analytics. It is not used for any activity that occurs after the shopper registers an account. The * in the cookie name is a value unique to the site.

dwsid 

Current session 

 Required Identifies the current browsing session.

sid 

Current session 

 Required Identifies the current browsing session. The Salesforce Reference Architecture (SFRA) uses this to determine whether to display the cookie hint content asset. Only used by SFRA and by customizations.
dwsecuretoken_*

Current session 

 Required

Used with dwsid to secure the session through HTTPS. The * in the cookie name is a value unique to the site. 
dw_dnt*

Current session 

 Functional

Controls client-side JavaScript for Commerce Cloud tracking features (Analytics, Einstein, and ActiveData). Commerce Cloud sets it with each page response, based on the value of the corresponding session attribute TrackingAllowed. The value of this cookie always matches that of the Einstein __cq_dnt cookie. 

mage-banners-cache-storage 

Barbour 

 Functional

 

Controls client-side JavaScript for Commerce Cloud tracking features (Analytics, Einstein, and ActiveData). Commerce Cloud sets it with each page response, based on the value of the corresponding session attribute TrackingAllowed. The value of this cookie always matches that of the Einstein __cq_dnt cookie. 
dwac_*

Current session 

 Functional Stores the following data for analytics purposes: Session ID, report suite name, shopper’s customer ID, source code group ID (encoded), currency mnemonic, and time zone. The * in the cookie name is a value unique to the site.
dwpersonalization_*

180 days 

 Functional Tracks participation in A/B test groups for analytics purposes. If the shopper participated in a test, then the value is cleared when the shopper logs out. The * in the cookie name is a value unique to the site.

dwsourcecode_* 

Varies from 0-999 days 

 Functional Stores the source code for campaign and affiliate tracking. You set the lifespan of this cookie for each source code in Business Manager. The * in the cookie name is a value unique to the site.
__anact Ephemeral Functional Transfers some Analytics-related data to the front end, such as data for no-hit searches.
dw_store 180 days Functional The store id for the session. This is used for the Store-Specific Pricing and Promotion feature. When a shopper enters a postal or zip code, it is used to locate the nearest store and store that in this cookie to drive pricing and promo experiences.
dw_effective_time Session Functional The effective time for the session. This is used for the Shop the Future feature. When the shopper enters an effective date, for example, future order pick up, it is used to find the accurate pricing and promotions to display to the shopper.
_cfduid 30 days Required Helps Cloudflare detect malicious visitors to customers' websites and minimize blocking of legitimate users. Can be used on customers' end user devices to identify individual clients behind a shared IP address and can apply security settings on a per-client basis. This is required to support Cloudflare's security features. See Cloudflare's documentation for details on this third-party cookie.
dw_cookies_accepted Current session Required When the merchant has enabled the cookie hint notice, it records that the shopper has acknowledged that cookies are being used. See SiteGenesis Standards Compliance for more information.
dw_TLSWarning 30 days Required Identifies whether the shopper's browser only supports outdated versions of TLS. Set to true if the browser fails the compatibility check or if the check can't be completed. See TLS Browser Detection for information on the compatibility check.
dw Current session Functional This cookie has been deprecated and is no longer used to collect data. It is in the process of being removed from the SiteGenesis codebase.
__adal_cookies Current Session Required Used to store your cookie consent preferences
domain Horizon Required The domain cookies is part of this initialization and will always have the domain name "barbour.com". The user tracking doesn’t start yet.


Our marketing cookies are:

Cookie Provider Duration Purpose
_uetsid Bing 1 day This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited the Website.
_uetvid Bing 16 days This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited the Website.
_fbp Facebook 90 days This is used to support the practice of advertising our products on Facebook.
fr Facebook 90 days Facebook
_pin_unauth Pinterest 1 year This is used by Pinterest to track the usage of services
_pinterest_ct_ua Pinterest 1 year This is used by Pinterest to track the usage of services
test_cookie Doubleclick.net Session This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor's browser supports cookies.
bounceClientVisitxxxxx BounceX Session Cookies set by bounceexchange.com and api.bounceexchange.com
__cfduid BounceX 29 days Cloudflare cookie served by bounceexchange.com
_sp_ses.xxxx Snow Plow Session Collects information about user's session, to provide analytics.
sp_id.xxxx Snow Plow 2 years Collects information about user's session, to provide analytics.
Pixel YotPo 1 year Cookies set by .yotpo.com, to provide review functionality.
_ttp TikTok 13 months This is used to support the practice of advertising our company and products on TikTok.
__adal_ca Adalyser 6 months Stores which advertising campaign drove a user to visit, stores traffic source and campaign data.
__adal_cw Adalyser 7 days Ties back conversion events to earlier visits, stores a visit timestamp.
__adal_id Adalyser 2 years Uniquely identifies a device and stores a generated device ID.
__adal_ses Adalyser Session Determines whether there is an active session and which conversions have taken place during it. It stores a list of events to prevent duplicate conversions.
TDID Trade Desk 1 year Stores a browser ID.
TDCPM Trade Desk 1 year Stores cookie partner mapping information to avoid duplication.
EDAAT Trade Desk 1 hour Stores a security token used on EDAA opt-out pages.
TTDOptOut Trade Desk 5 years Stores a user's opt-out choice if they deny cookies.
hz_anon_id Horizon 1 year Stores an anonymous ID for tracking.
hz_user_id Horizon 1 year Stores a user identifier once the user has been identified.
__exponea_etc__ Bloomreach 7 days to 3 years A client-side cookie generated by Bloomreach Engagement to track user interactions.
xnpe_[project-token] Bloomreach 3 years A server-side cookie generated by Bloomreach Engagement that serves as a soft ID to identify users.
__exponea_time2__ Bloomreach 60 minutes Stores the timestamp offset between the browser and server time.
__exponea_ab_[ABTestName]__ Bloomreach 7 days to 3 years Stores the variant name used for A/B testing.
CLID Microsoft Clarity   Identifies the first time Clarity saw this user on any site using Clarity.
SM Microsoft Clarity   Used to synchronise the MUID across Microsoft domains.
MUID Microsoft Clarity   Identifies unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics and other operational purposes.

Used by Einstein for AI functionality

The uuid (third-party) and __cq_uuid (first-party) cookies contain a randomly-generated user ID that exists on a shopper's browser and may be used during a visit to any Commerce Cloud website, regardless of the merchant. These cookies are only set or accessed during a site visit if the __cq_dnt cookie, which tracks consent, is not set. The merchant is responsible for obtaining and tracking consent.

Note: Once a value is set for these cookies, it remains until it expires or until the shopper deletes it from the browser. When a shopper visits a Commerce Cloud merchant site where the __cq_dnt cookie is set, these cookies are simply ignored. If a shopper requests that a merchant delete their data, then all data associating that shopper with the cookie value is removed from the merchant's Commerce Cloud instance. The cookies may remain on the shopper's browser, but can no longer be connected to that shopper by that merchant.

Data Object Lifespan Cookie Type Description
dwanonymous_* Current session Required Hashed ID for an unregistered shopper.
dwsid Current session Required Hashed ID for a known shopper.
sid 13 months Functional First-party version of the third-party uuid cookie. Contains a randomly generated user ID. Used to collect information about the shopper's activities on the merchant's own website. This information is also used for analytics purposes, including by Commerce Cloud Reports and Dashboards.
dwsecuretoken_* Current session Required Holds the queue of browser activities until they are sent.
dwcustomer_* Current session Required If sessionStorage is not available, contains the products in the most recent search results until they are sent.
dw_dnt* Current session Required If sessionStorage is not available, contains the products in the most recent search results until they are sent.
dwac_* Current session Required If sessionStorage is not available, contains the products in the most recently viewed category page until they are sent.
dwpersonalization_* Current session Required If sessionStorage is not available, contains the anchor products for recommendations on a page.
dwsourcecode_* Current session Required Detects the root domain on the page.
__anact 30 days Functional First-party version of the bc cookie. Contains activity history, such as the last 10 products viewed by the shopper.
dw_store 30 days Functional Contains inferred shopping propensity attributes and other segment attributes used in predictive sort. (First-party version)
dw_effective_time Current session Required Indicates that the browser has opted out of CC Einstein tracking for this site. Commerce Cloud sets it with each page response based on the value of the corresponding session attribute TrackingAllowed. The value of this cookie always matches that of the Storefront dw_dnt* cookie.
  Current session Required (Session storage object) Tests whether sessionStorage is available.
_cfduid Current session Required (Session storage object) Contains anchor product IDs.
  Current Session Functional (Session storage object) Contains the most recently viewed recommendations.
  Current Session Functional (Session storage object) Contains products from the most recent search results.
  Current Session Functional (Session storage object) Contains products from the most recently viewed category page
  30 days Functional Contains inferred shopping propensity attributes. Third-party cookie set on .cquotient.com.
dw_TLSWarning 30 days Functional Third-party version of the first-party __cq_uuid cookie set on .cquotient.com. Contains a randomly generated user ID. Used to track data for analytics purposes, including Commerce Cloud's own analytics as described in the Trust & Compliance documentation, such as Commerce Cloud Reports and Dashboards.
  30 days Functional Contains activity history, such as the last 10 products viewed by the shopper. Third-party cookie set on .cquotient.com.
  Current Session Functional Tracks the recommendation request so that a click can be attributed to it.
  Current Session Functional Tracks the contextual bandit response so that a click can be attributed to it.
dw Current session Functional This cookie has been deprecated and is no longer used to collect data. It is in the process of being removed from the SiteGenesis codebase.