Legal
Privacy Policy
Barbour
Privacy Policy (UK)
Barbour is committed to keeping your personal data secure and being transparent about how we process your personal data.
If you are under 16 and wish to make a purchase on our website, please ask your parent or legal guardian to do so on your behalf, providing their own personal data rather than yours.
We use cookies on our website, and the use of these cookies may affect how we process your personal data. To find out more about how we use cookies, see our Cookies Policy (https://www.barbour.com/gb/legal/cookie-policy.html).
We may update this policy by publishing a new version on our website and you should check this page occasionally to ensure you are happy with any updates. We may also notify you of important updates by email or text message (SMS).
This Privacy Policy
This policy sets out how we will process your personal data collected when:
· you use our UK website at https://www.barbour.com/uk/;
· you visit one of our UK retail stores;
· you engage with us through social media; and
· you telephone us or otherwise communicate with us.
This policy tells you:
· who we are and how you can contact us;
· what personal data we collect and use;
· the purposes for which we may use personal data;
· the organisations to which we may disclose, and the territories to which we may send your personal data;
· our standard personal data retention periods; and
· your rights and choices in relation to personal data.
Who We Are
Barbour is the trading name of J. Barbour & Sons Ltd, a company registered in England (company number 124201) with its registered address at Simonside, South Shields, Tyne & Wear, NE34 9PD.
We are registered with the UK Information Commissioner's Office (registration reference Z5664590).
If you have any questions about how we handle your personal data, please contact us:
· by email (customercare@barbour.com);
· by telephone (0800 917 3000); or
· by post (Barbour Customer Services Department, 21 Bedesway, Jarrow, Tyne & Wear, NE32 3EG).
Calls made to our Customer Services Department may be recorded – see below for details.
Our Legal Documents
In addition to our Cookies Policy, other Barbour legal documents that may apply in relation to your use of our website include:
· our Online Terms and Conditions of Supply (https://www.barbour.com/gb/legal/terms-of-sale.html), which apply to purchases made through our website; and
· our Website Terms and Conditions (https://www.barbour.com/gb/legal/terms-of-use.html), which regulate the use of our website.
Personal Data Collection
In the course of operating our website and business, and supplying our goods and services, we collect a range of personal data, as detailed below.
| Category | Details |
| Contact information | Your name, title, postal address, email address and telephone number. |
| Communication information | Any personal data, in addition to contact information, that you provide when communicating with us. This includes your product and service reviews and your competition entries. It also includes communication metadata generated automatically when you use email and other software-based communications systems. |
| Customer information | In addition to contact information of our customers, your username and account numbers, information about the products you browse or add to your wish list, customer account and communication preferences and other information linked to your customer account, including optional information such as your gender, birthday and age. Details of the products and services you have purchased or viewed while using our website, and other information relating to transactions you enter into, such as which of our authorised dealers you purchased products from and information about faults with your products and services. Proof-of-delivery photographs, which may be shared with us by our delivery services providers. |
| Financial information | Your name, billing address and payment details, including debit and credit card details. |
| Dealer relationship information | Information about your relationships with our authorised dealers, including employment information. |
| Technical information | Information collected automatically when you use our website, including your device operating system, IP address, device ID, location, browser type and version, referral source(s), length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your website, and other log file data. |
| Call recordings | Recordings of calls to the Barbour Customer Services Department. |
| CCTV footage | Video and photographs of you and your car number plate, captured when you are visiting our premises and car parks. |
References in this policy to customer information encompass the following categories of information regarding our customers and prospective customers: contact information, communication information, customer information, financial information and dealer relationship information.
We may collect contact information and customer information from third party sources and/or publicly available sources such as:
- YouTube
We may obtain customer information from our authorised dealers.
Use of Personal Data
The table below sets out detailed information about the purposes for which we use personal data; it also identifies the legal bases of that use.
| Purpose | Legal Basis |
| Products and services: We may process your customer information to perform any contract entered into with you for the supply and delivery of our products, or provision of our services, and to process payment for such supply. |
Collecting and processing your customer information is necessary in order for us to enter into or perform a contract we have with you. To the extent that this basis is not applicable, this processing is in our legitimate interests, as the information is required in order to manage and carry out our functions as a business. |
| Communications: We may process your customer information to communicate with you and others, in relation to orders for products and services and competitions, including requesting feedback. |
Collecting and processing your customer information is necessary in order for us to enter into or perform a contract we have with you. To the extent that this basis is not applicable, this processing is in our legitimate interests, as the information is required in order to manage and carry out our functions as a business. |
| Support: We may process any of your personal information to manage complaints, reviews, queries and other customer support. |
This processing is in our legitimate interests, as the information is required in order to manage and carry out our functions as a business. Where you have provided us with a review of our products or services, we may publish that review on our website. This will be published anonymously, unless you provide your consent for us to include your first name and first letter of your surname when publishing the review. |
| Call recording use: We may use call recordings for training purposes and service standard monitoring. |
This processing is in our legitimate interests, enabling us to ensure the quality of customer services support provided by our staff, ensure consistent messaging is provided to customers, assist with complaint handling, and identify any training requirements for our staff. |
| Customer experience: We may process customer information and technical information to manage and improve the quality of your experience with us, both online and in store. Online, this may include training our AI-powered product recommendation system and displaying of AI-generated product recommendations. |
This processing is in our legitimate interests. We require your personal information to enhance, modify and personalise the website and your overall shopping experience for your benefit. |
| Direct marketing: We may process your contact information, customer information and technical information to keep you updated with Barbour products and services that we think you will be interested in. |
We usually rely on your consent in order to send direct marketing communications. Where we have not sought your consent, we may rely upon our legitimate interests in promoting our business, products and services through direct marketing (subject always to our obligations under UK and EU ePrivacy rules). Please see the "Marketing Communications" section below for more information. |
| Security: We may process any of your personal information to protect against fraud or other criminal activity (which may include assisting law enforcement), to secure our business and systems, and where necessary for the establishment, exercise or defence of legal claims. This may include disclosing your personal information to third parties alleging that you have violated their legal rights when using our website. |
We process your data in this way where it is necessary for compliance with a legal obligation. We may also process this information where it is in our legitimate interests of ensuring our premises are secure and that our business is conducted in a safe and appropriate way and managing legal risk. Where such data amounts to criminal convictions or offences data, we will also rely on the basis of processing the data to prevent or detect unlawful acts, or to prevent fraud. |
| Research: We may process your customer information and technical information to research, analyse and improve Barbour products and services in order to develop our business and improve customer experience. |
This processing is in our legitimate interests, as the information is required in order to manage, improve and carry out our functions as a business. |
| Social engagement: We may process your contact information, communication information and customer information to engage with you through our social media channels. |
This processing is in our legitimate interests, as the information is required in order to manage and carry out our functions as a business. |
| Product recalls: We may process your contact information and your customer information to manage product recalls. |
We process your data in this way where it is necessary for compliance with legal obligations. To the extent that this basis is not applicable, this processing shall be carried out on the basis of our legitimate interests, as the information is required in order to manage, improve and carry out our functions as a business. |
| Contracts: We may process your contact information and your dealer relationship information to manage a contractual relationship, for example with our authorised dealers. |
This processing is in our legitimate interests, as the information is required in order to manage and carry out our functions as a business. |
| Corporate transactions: We may process any of your personal data to evaluate or conduct a merger, divestiture, restructuring, reorganisation, dissolution, sale or other corporate transaction. |
This processing is in our legitimate interests, namely the management, administration and development of our business. |
Occasionally, we may process your personal data for a different purpose, but only where that purpose is compatible with the original purpose for which the data was collected, and subject always to applicable law.
Legitimate Interests
Where we rely on legitimate interests in order to collect and use your personal data, we will ensure that those legitimate interest are recognised in law, or that we balance our interests in running our business effectively with your own interests to ensure that we do not materially impact on your rights or interests.
Where required, this balancing test is conducted on a case by case basis when relying on legitimate interests as a basis for collecting and using your personal data.
If you would like more information on this balancing test, please contact us using the details set out in the "Who We Are" section above.
Personalising Your Experience
We are committed to providing you with the best possible service and customer experience, and a key part of this is ensuring the content you receive from us is as relevant and helpful to you as possible.
There are a number of ways we achieve this, including the following.
· Reviewing any category preferences that you have informed us of through our website, such as which of our collections interest you. You can do this by logging into your customer account or by following the link in our emails. Providing us with these preferences is entirely voluntary.
· Asking you for feedback about our website and the services we provide to help develop and improve them further. Again, any such feedback is optional.
· Using cookies and related technologies across our website to understand the products and services you are most interested in to create a more tailored user experience. Please see our Cookies Policy ([https://www.barbour.com/gb/legal/cookie-policy.html]) for more information on how we use cookies and related technologies, and your options in relation to consenting to such technology.
We use this information to build a clearer profile of what our customers are interested in and enjoy and use these profiles to help us make informed decisions about our website provision, in-store experience, and our products and services. We and our advertising partners may also use this information to tailor and target advertisements while you are using our website and third-party sites.
We may contact you in order to request feedback on a product or service you have recently ordered from us, or to send a reminder to complete your purchase if you have left an item within your basket on our website.
Marketing Communications
We will sometimes use your contact information, customer information and technical information to send you tailored promotional communications about Barbour products and services that we believe you will be interested in.
Our marketing communications will only be sent when you choose to receive them from us.
You can manage most of your preferences by logging into your account and updating your contact preferences. These preference controls give you the option of receiving communications by email, text (SMS), picture messaging or by telephone.
You are free to opt out of receiving marketing communications from us at any point. If you wish to unsubscribe and no longer receive these communications, then you may:
· unsubscribe using the link at the bottom of the email or SMS we send you, or by responding "STOP" when prompted by the relevant communication;
· log onto your customer account and revise your marketing preferences (although SMS messages cannot be managed by these means); or
· contact us using the details set out in the "Who We Are" section above.
How Long We Retain Your Personal Data
We will retain your personal data only for so long as it is required for the purpose or purposes for which it was collected, as detailed in the table below.
| Category | Details |
| Contact information | Up to 3 years from the date of the last communication between us, unless it forms part of customer account data, in which case it will be deleted in accordance with the provisions below. |
| Communication information | Up to 3 years from the date of the communication in question. |
| Customer information | Up to 3 years from the date of your last order. If you ask for your personal data or account to be deleted before then, we will delete your customer information, usually within 7 days following your request, save to the extent we are required to retain it under applicable law. However, if you provide us with a review of our products or services, we will retain the review for the period of publication, plus a period of 7 years following the last publication of the review. In addition, we may retain a record of any request from you to unsubscribe to our marketing material for an indefinite period – so we can continue to respect your wishes and not contact you further. |
| Financial information | We will retain financial information only if you request that we do so for the purpose of facilitating future payments. Any copies of financial information will be deleted after 10 years following their last use. |
| Dealer relationship information | As per customer information. |
| Technical information | Up to 3 years following collection |
| Call recordings | Up to 12 months following the date of recording |
| CCTV footage | 30 days following the date of recording |
We will delete (or in some cases anonymise) your personal data at or promptly following the end of the relevant retention period stated here, unless we have a legal obligation, or are required by our applicable accounting standards, to keep it longer. Data may be retained, for example, for the purposes of maintaining tax records or dealing with product recalls or other regulatory matters.
Transferring Personal Data Outside the UK
We aim to retain all of your personal data within the United Kingdom (UK) although, given the global nature of some of our service providers and retail presence, there may be occasions where it is necessary to transfer your personal data outside the UK.
When required to do so, we will ensure this is performed in accordance with legal requirements and that appropriate measures are in place to protect your personal data.
If you wish for more information about these safeguards, then please make contact with us using the contact details set out in the "Who We Are" section above.
Sharing Personal Data
We may share your personal data with our service providers, as detailed below.
| Service | Details |
| Customer relationship management services | Our customer relationship management (CRM) service providers store customer information and we use their services to help us to create, tailor and execute our marketing, campaigns, surveys and competitions, and to provide us with crucial data insights. |
| Communications services | Customer information is stored and processed by our email and other communications services providers. Call recordings are also held by these providers. |
| Delivery and returns services | Contact information and certain customer information will be passed to our address verification providers, delivery services providers and returns handling providers, enabling us to confirm addresses and to manage and make deliveries and to handle returns. |
| Payment services | Financial information and certain customer information will be collected and processed by our payment services providers (our current provider is Adyen; to find out more about how Adyen handles your personal data, see: https://www.adyen.com/en_GB/privacy-policy). |
| Hosting and technical processing services | Our hosting infrastructure providers and data warehouse providers will store and process customer information and technical information. Specialist services providers process this information to provide our catalogue feeds, user review system and cookies solution. |
| Web analytics services | Our analytics services providers help us to analyse customer information and technical information to assist with understanding customer activity on our website (e.g. through the use of tracking technology). |
| Advertising services | Customer information and technical information is shared with our advertising partners and may be used by our advertising partners to display targeted and tailored advertising (see our Cookie Policy for more details). |
| Insurers and professional advisers | Our insurers and our legal and other professional advisers may handle your personal data insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice. |
Service providers appointed to act on our behalf will only be allowed to use your information in the way in which we instruct them and as permitted by applicable laws.
If a delivery services provider is unable to make a successful delivery, the courier may take an image of your front door so that we can show you an attempted delivery was made. This image is used only to record the fact that delivery was attempted
The key services providers we use from time to time that may process your personal data are specified on our Third-Party Services Providers Page ([URL]).[BL1]
We may also share customer information with an authorised dealer of Barbour if you have ordered goods or services from Barbour via the same authorised dealer. This might occur for example where you have requested a repair or reproof of your item at one of Barbour’s authorised dealers. Sharing your personal data will be required in order to perform your requested service.
We may share your personal data with other companies in our group, where this is required to fulfil an order or for internal administrative purposes.
We may disclose your personal data in order to comply with any legal obligation or to prevent fraud.
We may occasionally share or transfer your personal data to the extent reasonably necessary to conduct or complete any corporate transaction involving our business.
We may occasionally work with selected partners to undertake promotional activities. We will not assume you have given us the right to share your personal data with selected partners and will always obtain your express consent before sharing any of your personal data.
Children’s Privacy
You must be at least 16 years old to use our website.
If you are under 16, please ask your parent or legal guardian to make a purchase on your behalf using their personal information. You may only access and use our website with permission from your parent or legal guardian.
We do not intentionally collect personal information from children under the age of 16.
If we become aware that we have inadvertently received personal information from a child under the age of 16 (excluding incidental inclusion in CCTV footage data, we will delete such information from our records.
Your Rights
Under certain circumstances, you have the right by law to:
· request access to your personal data that we hold;
· request correction of incorrect, out-of-date or inaccurate personal data we hold about you;
· request erasure of your personal data, for example where the information is no longer necessary for the purpose which it was collected for, or you withdraw your consent for us to hold such information;
· object to processing of your personal data;
· request the restriction of processing of your personal data, for example where you suspect the information held is inaccurate, or is being used in an unlawful manner but you do not want it to be erased (i.e. if required for establishment or defence of a legal claim);
· request that we transfer your personal data to another organisation, where it is technically feasible;
· withdraw your consent at any time and request we discontinue any consent-based processing of your personal data.
These rights are subject to a range of conditions and limitations. For example, whilst you may have rights to object to processing, or request that your data be erased, we are required by law to retain some personal data.
Exercising Your Rights
To exercise your rights, please contact us using the details set out in the "Who We Are" section above.
When you exercise any of these rights, we will ask you to verify your identity. If you have authorised a third party to exercise your rights on your behalf, we will ask them to prove they have your permission to act.
Further information on your rights in respect to your personal data can be found here: https://ico.org.uk/for-the-public/
Complaints
If you have a compliant about how we process your personal data, please write to us by email to customer.care@barbour.com . We usually respond to complaints within 1 working day and will aim to resolve all complaints within 30 days.
You may in addition, or alternatively, lodge a complaint at the Information Commissioner’s Office. Contact details for the Information Commissioner's Office can be found at: https://ico.org.uk/global/contact-us/contact-us-public/
If you are located in the EU, or otherwise outside the UK, you may have the right to lodge a complaint against us with the relevant data protection regulator in your country of residence.
EU Representative
Our representative within the EU with respect to data protection matters is Barbour Europe GmbH & Co. KG.
You can contact our EU representative by writing to Barbour Europe GmbH & Co. KG. Ulmenstr. 134, 40476, Dusseldorf, Germany, or by email to customer.care@barbour.com.
Version 1.0 – 14/09/26