Barbour Way of Life

Discover the Episodes

Here at Barbour, we embrace a slower pace of life - celebrating being closer to nature, community and connections.

In our new 'It’s a Way of Life' series, each month we will dive into the real stories of people who live the Barbour Way of Life, sharing the same values we do.

Explore the series so far below, and delve into the world of Barbour.

Episode Eighteen: Uncle Harry

More than thirty years ago, outside Balavil House in the Scottish Highlands, a photograph was taken. In it, the Macpherson-Fletcher family stood together – united not just by name, but by the presence of Uncle Harry’s Barbour jacket. Worn, well-loved and steeped in stories, it would become the oldest jacket in our archive, dating back to 1910.

Episode Seventeen: Country Roots

At just 15, Rosie Turner was scouted in her riding boots and dungarees at the Birmingham Clothes Show, a fitting start for someone who’s always felt more at home in a stable than on a catwalk. Now best known for her presenting work, Rosie has found her stride in front of the camera, especially when it involves horses. And while the glamour of fashion opened doors, it’s the muddy boots and horse rugs that remain closest to her heart.

Episode Sixteen: Goat Guardian

Nestled in the Catskill Mountains, Fredericks Farm at Hemlock Neversink is a sanctuary like no other. What started 12 years ago with a wandering goat and its unlikely companion, a lonely sheep, stumbling onto Maegan Fredericks' driveway, has blossomed into a vibrant home for 40 spirited goats – each one with as much sass and personality as the next.

Episode Fifteen: You Can't Rush Nature

For THE PIG in South Downs', Head Gardener Alex Coutts, quality is everything. From the perfect herb to the freshest vegetable, every ingredient grown in the Kitchen Garden reflects an uncompromising dedication to getting it right. This ethos carries through to the dishes crafted by head chef Craig, where seasonal flavours shine with simplicity and precision.

Episode Fourteen: It's Always Vintage

Herbie Mensah is a Portobello Market staple. A vintage dealer, a designer – but only by accident, as he says. Herbie’s passion runs from the pre-loved to the completely reimagined. Goal nets, tea towels, furniture swatches, even old money bags – if it can be stitched, Herbie’s used it. 

Episode Thirteen: A Burns Night Supper

For January’s It’s a Way of Life episode, we swapped the office for the Scottish hills of Dunkeld to meet Alistair Heather – writer, presenter, and champion of all things Scottish.

Episode Twelve: Let Off Some Steam

Meet Maggie Guneyogullari, the heart and soul behind Steam & Salt – a beachside sauna tent that’s as much about community as it is about cold water. Based in Tynemouth’s King Edwards Bay, Maggie’s story is one of healing, resilience, and a touch of North Sea madness.

Episode Eleven: One Neigh or Another

From the stage to the stables Olivia Kennedy’s journey as an Irish dancer turned equestrian champion is a story of versatility and endurance (your Barbour jacket knows the feeling.

Episode Ten: Scissors to Shears

Zoë Colville lives a life as versatile as your favourite Barbour, changing up her busy London lifestyle for the rolling hills of Kent, a whole lot of mud and some particularly mischievous farm animals.

Episode Nine: Grow Your Own Way

In this episode of Barbour: It’s a Way of Life we joined Jack Harries at his renovated old corn mill to explore his ongoing labour of love, teaching us that sometimes the biggest challenges reap the best rewards.

Episode Eight: Keeping The Flag Flying

In this episode of Barbour: It’s a Way of Life, Liz Cooke lovingly crafts the geometric flags which have become a beacon of the UK festival season and, more importantly, special reminders of time spent with those we love the most. ​

Episode Seven: City Buzz

In this episode of Barbour: It’s a Way of Life, buzzing with intrigue, we joined Michael Walsh at one of his many apiaries nestled within the chaos of Canary Wharf to learn how the hives work as ecological hotspots in otherwise urban areas.

Episode Six: Past Times

In this episode of Barbour: It’s a Way of Life, Romanfound invite you on a treasure hunt. The metal detecting duo have been unearthing ancient artefacts from times gone by for three years now, peering into the lives of civilizations who lived hundreds, sometimes thousands of years ago.

Episode Five: Threads of Time

In this episode of Barbour: It’s a Way of Life, we met Nigel Cleaver of (ignoreatyourperil) a vintage clothing fanatic and all-around-charmer, in rural Northamptonshire, to talk all things menswear, styling and vintage thrifting.

Episode Four: Wild Connections

In this episode of Barbour: It’s a Way of Life, we joined Liv, Zaineb and the rest of Athene Club on the Metropolitan line to Chesham. Since 2020, the London-based walking collective has been escaping the city chaos and uniting women with one motivation in mind – a desire to connect with nature.

Episode Three: To the Core with Polly Hilton

Among the rolling hills of Devon, you’ll find Polly Hilton. Polly and her family have dedicated their days to perfecting fine cider-making. Every part of their process aims to give back to the land they are harvesting, from using fruit going to waste to a friendly flock of Shropshire sheep to keep the weeds away.  

Episode Two: The Nature Within by Aaron Sterling

Ever pondered the differences between the buzzard and the golden eagle? Or wondered about the diversity of birds in city areas? Well, meet Aaron Sterling, a passionate and dedicated Birmingham-based wildlife photographer whose love for birdwatching has fuelled his appreciation of nature from a young age.  

Episode One: Family Matters with The Goodwins

As a fifth-generation family-owned brand, we know family matters. So do the Goodwins, a fourth-generation potato farming family based in The Golden Valley. In episode one, hear their story of how life as a potato farmer has been passed down from one generation to the next.