Barbour Re-loved is Launching at Selfridges

Barbour Re-loved is Launching at Selfridges

We’re excited to launch Barbour Re-loved at Selfridges Oxford Street this season, with a limited collection of upcycled waxed Barbour jackets. The range breathes new life into a collection of old jackets, renovating them for future adventures, but keeping the character, uniqueness and comfort that comes with an old friend.

Barbour Reloved at Selfridges

This upcycling programme is also supporting Selfridges’ Project Earth campaign, with a pop-up area in their Oxford Street store, where you can browse these wonderful jackets and give them a new home. We will be offering three types of Re-loved jackets at Selfridges:

Barbour Re-Loved Classic - Barbour wax jackets that have been laundered and lovingly repaired in the factory in South Shields.

Barbour Supa Re-Loved – Barbour wax jackets that have been laundered and lovingly restored with contrasting patches in the factory in South Shields.

Barbour Re-Loved Collectables - A small number of collectable wax jackets which are over 30 years old with either one or two Royal Warrants.

Barbour Reloved at SelfridgesBarbour Reloved at Selfridges

No two jackets are the same after upcycling, since each one carries its own tales to tell. We take old jackets that have been returned to us from our loyal customers, then launder, repair and rejuvenate them at Barbour’s home in South Shields. You can then own a little piece of history, by giving one of these old jackets a new home and more memories to make.

Barbour jackets are made to last, and with an annual rewaxing, yours is sure to keep you protected against the worst of the weather. Not only is it a sustainable investment, but it also means you can take along a faithful companion on your many adventures for years and years to come.

Learn more about waxed cotton and our repairs and proofing service on our Wax For Life page, or learn more about Selfridges Project Earth X Barbour Re-loved.

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