Sam Heughan Signature Collection: Macy's Event

In celebration of the launch of our Sam Heughan Signature collection, we organised an event with Macy's, giving customers the chance to meet Sam and discover more about the collection...

September 29th 2017
This Thursday, 28th September, Barbour joined with Macy’s to celebrate the launch of the Sam Heughan Signature Collection.
Currently Barbour’s Global Brand Ambassador, the Sam Heughan Signature Collection was Sam’s first collection released in collaboration with Barbour, and the anticipation for the range was high.
Beginning at the store opening at 10:00am, the first 200 customers to check-in were given the chance to meet and have a photo with Sam Heughan himself!
By the start of the main event, there were queues of people waiting in line, eager to see Sam. He greeted the crowd, and all attendees were given a presentation of the new collection, where Sam introduced his favourite key pieces to everyone.
Guests got the opportunity to meet Sam and have a photo with him, whilst also getting treated to whisky tasting and light bites too in celebration of the launch.
We hope everyone who attended the event enjoyed it!
Learn more about the Sam Heughan collection click here, or shop the Men’s and Women’s collections online.