- September 7th 2017
To celebrate the launch of Global Brand Ambassador Sam Heughan’s Signature Collection, we are presenting a special event at Macy’s Herald Square, 2nd Floor in New York City. This event marks the second time that Sam will join Barbour in NYC, having visited the Madison Avenue store in 2016.
Sam’s collection is inspired by the Scottish roots that he and Barbour share, and includes the original Barbour Tartan with its distinctive colors of green, red, blue, and gold. Men’s and women’s jackets, knitwear and shirts include subtle details to reflect Sam’s personal style, such as leather trim and wool accents.
On September 28, 2017 at 6 p.m. the first 200 fans to check in will be treated to a meet and greet with Sam, and the opportunity to take photos with him on our special stage. From there, fans are invited to view the collection with a special presentation.
In the Barbour shop, guests will enjoy snacks, drinks, and a whisky tasting presented by Laphroaig. Attendees will receive a free gift with purchase and Barbour giveaways while supplies last, and will also have the chance to win a Barbour gift card.
On Friday, September 29, Sam will continue the celebrations at Barbour Madison Avenue from 11 a.m. – 12 p.m., and Barbour Soho from 3 – 4 pm., where the first customers in line will have a chance to meet Sam and take instant photos with him in our special Barbour Sam Heughan Signature Collection photo booth. Guests will receive a free Sam Heughan autographed postcard while supplies last, a Barbour water bottle with qualifying in-store purchases, and a chance to win a Barbour gift card.
For customers in the Midtown area, Sam will stop by Orvis on 5th Avenue from 1 – 2 p.m. for an appearance alongside our Vice Chairman, Helen Barbour. Guests will enjoy meet and greet opportunities, a special photo booth, a free gift with purchase and signed headshot giveaway, and the chance to win a $400 Barbour gift card.